Edd Hopkinson
Senior Designer
Defining principles and guidance to align design teams with the broader design vision. Improving consistency and elevating design standards,
Read case study →
Improving basket progression by +10.9% and aliging to design language principles
Read case study →

Visualising the music making process for an independent artist.
See project →
Working with Edd at Vodafone has been exceptional. His design expertise truly shines in how he masterfully unified our brand elements into a comprehensive digital branding guide. By seamlessly integrating our reference designs, brand guidelines, and design system into one cohesive online resource, Edd created an invaluable tool for our team.
M Smith
Design Systems Lead @ Vodafone
Edd is a very talented designer with great experience of delivering robust design vision at scale. He is a great collaborator and communicator when working with others as well as demonstrating design value.
Simon Buckland
UX Chapter Lead @ Vodafone
I had the pleasure of working with Edd at Vodafone, where he was a well-respected and highly valued member of the team. He played a key role in shaping the design culture, frequently contributing to huddles and sharing his expertise through insightful presentations.
Chris Mellish
Head of Design @ Vodafone
Edd Hopkinson
Senior Designer
© 2025 Edd Hopkinson
Edd Hopkinson
Senior Designer
Defining principles and guidance to align design teams with the broader design vision. Improving consistency and elevating design standards,
Read case study →
Improving basket progression by +10.9% and aliging to design language principles
Read case study →

Visualising the music making process for an independent artist.
See project →
Working with Edd at Vodafone has been exceptional. His design expertise truly shines in how he masterfully unified our brand elements into a comprehensive digital branding guide. By seamlessly integrating our reference designs, brand guidelines, and design system into one cohesive online resource, Edd created an invaluable tool for our team.
M Smith
Design Systems Lead @ Vodafone
Edd is a very talented designer with great experience of delivering robust design vision at scale. He is a great collaborator and communicator when working with others as well as demonstrating design value.
Simon Buckland
UX Chapter Lead @ Vodafone
I had the pleasure of working with Edd at Vodafone, where he was a well-respected and highly valued member of the team. He played a key role in shaping the design culture, frequently contributing to huddles and sharing his expertise through insightful presentations.
Chris Mellish
Head of Design @ Vodafone
Edd Hopkinson
Senior Designer
© 2025 Edd Hopkinson
Edd Hopkinson
Senior Designer
Defining principles and guidance to align design teams with the broader design vision. Improving consistency and elevating design standards,
Read case study →
Improving basket progression by +10.9% and aliging to design language principles
Read case study →

Visualising the music making process for an independent artist.
See project →
Working with Edd at Vodafone has been exceptional. His design expertise truly shines in how he masterfully unified our brand elements into a comprehensive digital branding guide. By seamlessly integrating our reference designs, brand guidelines, and design system into one cohesive online resource, Edd created an invaluable tool for our team.
M Smith
Design Systems Lead @ Vodafone
Edd is a very talented designer with great experience of delivering robust design vision at scale. He is a great collaborator and communicator when working with others as well as demonstrating design value.
Simon Buckland
UX Chapter Lead @ Vodafone
I had the pleasure of working with Edd at Vodafone, where he was a well-respected and highly valued member of the team. He played a key role in shaping the design culture, frequently contributing to huddles and sharing his expertise through insightful presentations.
Chris Mellish
Head of Design @ Vodafone
Edd Hopkinson
Senior Designer
© 2025 Edd Hopkinson
Edd Hopkinson
Senior Designer
Defining principles and guidance to align design teams with the broader design vision. Improving consistency and elevating design standards,
Read case study →
Improving basket progression by +10.9% and aliging to design language principles
Read case study →

Visualising the music making process for an independent artist.
See project →
Working with Edd at Vodafone has been exceptional. His design expertise truly shines in how he masterfully unified our brand elements into a comprehensive digital branding guide. By seamlessly integrating our reference designs, brand guidelines, and design system into one cohesive online resource, Edd created an invaluable tool for our team.
M Smith
Design Systems Lead @ Vodafone
Edd is a very talented designer with great experience of delivering robust design vision at scale. He is a great collaborator and communicator when working with others as well as demonstrating design value.
Simon Buckland
UX Chapter Lead @ Vodafone
I had the pleasure of working with Edd at Vodafone, where he was a well-respected and highly valued member of the team. He played a key role in shaping the design culture, frequently contributing to huddles and sharing his expertise through insightful presentations.
Chris Mellish
Head of Design @ Vodafone
Edd Hopkinson
Senior Designer
© 2025 Edd Hopkinson
Edd Hopkinson
Senior Designer
Defining principles and guidance to align design teams with the broader design vision. Improving consistency and elevating design standards.
Read case study →
Improving basket progression by +10.9%, validating design language principles, and creating an exemplary experience.
Read case study →

Visualising the music making process for an independent artist.
See project →
Working with Edd at Vodafone has been exceptional. His design expertise truly shines in how he masterfully unified our brand elements into a comprehensive digital branding guide. By seamlessly integrating our reference designs, brand guidelines, and design system into one cohesive online resource, Edd created an invaluable tool for our team.
M Smith
Design Systems Lead @ Vodafone
Edd is a very talented designer with great experience of delivering robust design vision at scale. He is a great collaborator and communicator when working with others as well as demonstrating design value.
Simon Buckland
UX Chapter Lead @ Vodafone
I had the pleasure of working with Edd at Vodafone, where he was a well-respected and highly valued member of the team. He played a key role in shaping the design culture, frequently contributing to huddles and sharing his expertise through insightful presentations.
Chris Mellish
Head of Design @ Vodafone
Edd Hopkinson
Senior Designer
© 2025 Edd Hopkinson